OWL | Ophthalmic Innovation | Advancing Diversity in Leadership

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Join OWL

Rarely will you find a value as great as an OWL membership! By becoming a member you establish yourself as committed to "Advancing Diversity in Leadership" and in standing as a leader for today's world. You'll also be affiliated with the best and brightest in Ophthalmology. Take a look here at some of our Champion members!



Get Involved

Developing leaders is OWL's mission and our specialty!  Get terrific experience and benefit from the best-of-the-best networking in Ophthalmology when you get involved in OWL:

  • Attend an Event
  • Submit an article for our magazine
  • Step into leadership – join an OWL Committee
  • Offer to help with a "one-time" job at one of OWL's fabulous events
  • Connect with us on social media to stay up-to-date with OWL

Support OWL

OWL is a 501(c)3 organization, meaning any financial contribution is 100% tax-deductible.  OWL focuses the investment of members’ dues on programs and events that will benefit members (our admin costs are low compared to other nonprofits).

Your company can align with OWL's mission by having a presence at our events and benefit from exposure on our social mediachannels and in our member communications.  Organizations and companies that want to be involved at the highest level can enroll their associates as virtual members, receive educational programs and get sponsorship exposure by becoming an OWL Partner.


Owl Awards

The OWL Awards are given annually at OWL's Signature Event during AAO.  The finalists are distinguished and respected - always an impressive group!

Nominations for the OWL Awards open in the Summer.  A Nominations Committee selects the finalists and then OWL members cast their votes in the Fall.

Contact Us for information on nominating a colleague as a ‘Rising Star’, ‘Catalyst’ or ‘Visionary’ in Ophthalmology.


Upcoming Programs

Collaborating to Effect Change
5.19.22 | 4 PM EDT
Texas Chapter Launch
6.14.22 | 5.30 PM CDT
Pacific Table - 1600 S University Dr #601, Fort Worth, Texas
New Member Mixer
6.15.22 | 3 PM ET
OWL Connect at AECOS
7.9.22 | 4:30 PM MDT
The Library, St Regis Hotel - 2300 Deer Valley Dr E, Park City, Utah
Managing the Mix: Maximizing a Multi-Generational Workplace
8.23.22 | 3 PM ET

Featured Champion Members

Michael Dobkowski, MBA

CEO, Glacial Multimedia Inc.

Michael Dobkowski is an Internet marketing consultant and CEO of Glacial Multimedia Inc. Michael is passionate about helping clients achieve their marketing goals, see the reality of what marketing can do and also help collaborate on business game planning using data generated by analytics and tracking to better achieve ROI goals.

With over 20 years of experience in medical marketing, Michael has worked on corporate projects, practice projects, medical society projects, sales rep projects and more. He has also lectured on a wide range of topics that surround technology and digital marketing including over 100 appearances for organizations such as AAO, COPE, ASOA, Caribbean Eye, Hawaiian Eye, ASCRS, AECOS, New York State Ophthalmology Society and more.

In 1998 Michael started in the medical field with QVS technology Group and Sunrise Technologies Inc. During this time period, he developed web marketing concepts and online patient education programs for the LTK laser procedure. Towards the end of 2000, he started Glacial Multimedia Inc. Glacial Multimedia quickly generated a quality reputation in the field of ophthalmology but has since expanded into other medical website development areas. Michael has been involved with various search engine research projects and conferences since the onset of search marketing including research for Smith Research and Yahoo Search Marketing, ASOA course lectures, and MIMS symposium course director.

Michael graduated from the University of New Hampshire with a BA and went on to complete an MBA at New York Institute of Technology (Focus on Internet Marketing).

More OWL Champions
Hayley G. Boling, MBA, COE

Hayley is the Chief Executive Officer of Boling Vision Center, INSIGHT Surgery Center and InFOCUS Optical Lab in Northern Indiana. Coming from a long line of medical entrepreneurs (3 generations deep), Hayley brings a unique perspective to ophthalmic leadership. With more than 110 team members across 4 locations, 1 Joint Commission Accredited ambulatory surgery center & a mobile eyecare RV unit, Hayley believes in taking care of business while taking care of hearts. She is passionate about developing and redefining practice culture, maximizing practice efficiencies by modernizing practice processes and patient flow, and enhancing the overall guest (patient) experience by consistently exceeding expectations. These passions, combined with the ongoing development of an AMAZING Team, have been the driving force behind the inspired expansion of Boling Vision Center’s practice infrastructure over the past decade.

Hayley is an active Board Member for OWL – Ophthalmic World Leaders – and currently serves as the Vice President for the American Society of Ophthalmic Administrators (ASOA). She is a Committee Member for ASCRS’ Government Relations and HIT Committees, an Advisory Board Member and Task Force/Committee Member for several industry organizations, a Past-Chairman of the Board for AE Magazine, and actively participates as an Indiana Representative for the Alliance of Specialty Medicine’s Fly-In on Capitol Hill. She is a contributing author in various industry magazines, books & publications and serves as a presenter & expert panelist at various conferences and meetings across the country.

In 2020, Hayley was invited to highlight Boling Vision Center’s Kindness to Prevent Blindness (K2PB, mobile eyecare RV outreach initiative) program in the “Focus on a Practice” column for AE Magazine. In 2019, she was honored to receive the Administrative Eyecare Magazine’s Editor’s Choice Award for her article titled “A Guiding Star is Born – How Adopting A New Approach to Feedback Transformed Our Practice Culture” (AE Magazine, July/Aug 2019). Hayley was also named the 2018 APEX Award Winner for Excellence in Magazine Writing for her article titled "Passing the Baton: The Art of Effective Delegation" (AE Magazine, Nov/Dec 2017). She was featured as an industry "Game Changer" by Administrative Eyecare Magazine in 2014, again in 2016, and then most recently again in 2020! She was awarded “Citizen of the Year” from her local Lions Club for her commitment to ensuring all local students in 1st , 3rd , 5th, and 8th grades have access to high quality eye care, plus 2 pairs of FREE glasses if needed, through their K2PB program, and was featured on the cover of Ophthalmic Professional Magazine for her unique approach to customer service and AMAZING guest experiences.

More OWL Champions